AirAsia X allows passengers to shop duty free from their seats

AirAsia X have introduced the ability for passengers to purchase duty free products from the comfort of their own seat. The touch screen tablet includes all their usual inflight entertainment such as music, TV and films, but now gives travellers access to the AirAsia BIG Duty Free catalogue.

Passengers will be able to pre-book the tablet for $11 or get it mid-flight for $13.50.

AirAsia X CEO Benyamin Ismail said: “We are continuously looking for ways to give our guests an enhanced travelling experience with AirAsia X. The all-new Xcite Inflight Entertainment which offers a wider range of content and an improved viewing device for a seamless viewing experience will definitely give our guests value for their money. The content will also be regularly updated to ensure our guests are getting the best quality entertainment when they travel with us.”

Sumeet Dhingra, head of Group Duty Free and Merchandise at AirAsia added, “We are going all out this year to make it a good celebration especially for those travelling back home on our flights. As the portal that guarantees lowest pricing on our items, we’re going even lower than before with the 38% discount on every duty free item. Not only that, every purchase might even come with a free flight as we are giving more BIG Points to enjoy with the promotion.”

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