Heinemann have opened the world’s first Duty Free store dedicated to children. The store that sells toys, sweets and an array of other kid-focussed products opened in the check-in 2 area of Vienna Airport.
Heinemann Managing Director Kai Langnickel said: “The toys category has grown disproportionately in the Heinemann Duty Free Shops in the last year and still shows great potential. We have picked up on this positive trend and taken the opportunity to open a separate Kids Shop for the first time here in Vienna. We are delighted that Vienna Airport has welcomed our idea and provided us with a perfect space, right next to our Heinemann Duty Free Shop. The initial passenger response shows that they are impressed by the emotional presentation and the brands on offer.”
Vienna Airport Chief Operating Officer Julian Jäger added: “We want to make the travel experience a pleasant one for even the smallest passengers at Vienna Airport, and this is why we are providing various services for families with children, such as children’s play areas and family security checks. The new Heinemann Duty Free Kids Shop is the perfect addition to this offer. Our partnership with Gebr Heinemann has been a long and successful one, and we are delighted to be the first in the world to host this innovation.”
