Tomatin Distillery is showcasing it’s fantastic duty free range of whiskeys at the Christmas Whiskey Festival which is held this month at Heathrow Airport and is organized by British Airways. If you’re at Heathrow in December, then make your way to any of the Gold Executive Clubs or First Class Lounges at Terminal 3 or Terminal 5 and you’ll be able to have a taster of Tomatin’s new range of single malt whiskeys.
Stephen Bremner – Tomatin Sales Director said:
“Travel retail is a priority market for us over the next few years so the festival is a great opportunity to get the brand in front of audiences at the departure gates. The majority of customers will have an average dwell time of around 90 minutes which gives us time to promote the brand story to a captive audience. Single malt is a very competitive market within travel retail so we have developed a range that stands out from the crowd and includes age statement expressions to offer something different to many of our competitors. We’ve had encouraging sales from Belgium and the Nordics so far and we now have our sights firmly set on the UK duty free market.”