Jil Sander names Susan Sarandon as the face of its new fragrance

Coty has announced that Oscar-winning actress Susan Sarandon will be the face of the new Jil Sander fragrance, which launches in March 2018.

Jil Sander said that Sarandon will “flawlessly highlight the spirit of Jil Sander Fragrances, representing the inner strength of women”. The brand added that she will bring the campaign story to life through the prism of singular femininity and absolute charisma.

“Known for her unmistakable authenticity and her strong convictions, Susan Sarandon is the perfect woman to embody the spirit of this fragrance dedicated to women who dare to be their true self and fearlessly pursue their passions,” said Jil Sander.

 

The Jil Sander fragrance campaign will launch in travel retail Europe in March 2018.

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