Biotherm, the French luxury skin care company owned by L’Oréal, have recently overhauled their duty free and travel retail shops at Oslo and Copenhagen airports..
A spokesperson for Biotherm said: “As soon as customers enter the Biotherm space, they realize simply by glancing around that all the elements here have been built around the ideas of well-being and conviviality, a genuine ‘Skin Fit Studio’. The clear and effective signage invites them to freely explore the brand universe and enables them to very quickly spot best-sellers for men and women, the latest launches and, Life Plankton (TM), Biotherm’s signature ingredient.”
