HONG KONG. Heinemann Asia Pacific is today celebrating the Grand Opening of its Sweet Dreams by Heinemann stores at Hong Kong International Airport.
Heinemann was awarded the concession last September – the first time the airport authority has offered confectionery as a stand-alone contract. The three-year contract covers eight airside units in Terminal 1, ranging in size from 57sq m to 186sq m.
Today’s ribbon-cutting and opening speeches were held in the 180sq m East Hall South store. Each of the stores features different theming. The East Hall South is dubbed Waterworld, The East Hall North Carnival. We’ll bring you pictures of all the shops as the day progresses.
Speaking at today’s opening ceremony, Heinemann Asia Pacific Chief Executive Officer Marvin von Plato said: “This is a very exciting project for us and after six months of opening shops step by step we are very proud of this Grand Opening today.”
He described the opening as a very exciting step in the Asia Pacific region for Heinemann since it set up in Singapore and subsequently opened in Malaysia, Indonesia and Australia.
Airport Authority Hong Kong Executive Director, Commercial Cissy Chan said, “I have to thank you [Heinemann] for these eight very pretty stores. In fact they are even prettier than the very impressive renderings we saw in the tender submission. We see our retail objective as being to delight our customers and here at Sweet Dreams we think the concept is really good… and packed with fun.”