Lindt & Sprüngli will launch a selection of travel retail-exclusive products at this year’s TFWA World Exhibition
The Lindt Travel Souvenir Collection comprises two travel souvenirs: the Lindt Tin Suitcase (360g) and the Lindt Chocolate Trolleys (600g). Both feature assorted Napolitains in six flavours: Milk, Milk Hazelnut, Lindor Surfin, Cresta Mil and Cresta White.
The Travel Souvenir Collection allows customers to personalise their products with exclusive destination stickers. Stickers will be available on Lindt Travel Souvenir Collection promotional stands in duty free outlets worldwide to create an interactive experience at the point-of-sale and give the product a characterised ‘Sense of Place’.
Three new travel retail-exclusive flavours have been added to the Lindt 300g Tablets. Milk Crunchy Nougat tablet features milk chocolate combined with crunchy honey-nougat pieces and aromatic whole roasted almonds; Dark Berry Almond is a blend of dark chocolate with chunks of raspberry and cranberry, rounded with whole roasted almonds and White Coconut Almond comprises coconut flakes and whole roasted almonds.
The 300g bars have been a best-seller for Lindt in the past few years
Both the Lindt Travel Souvenir Collection and Lindt 300g Tablets new flavours will be available across duty free retail outlets worldwide in 2018.
Lindt & Sprüngli Head of Global Duty Free Division Peter Zehnder said: “Lindt is one of the fastest growing confectionery companies in travel retail. Innovation is in our DNA and this helps our Master Chocolatier to create outstanding travel retail exclusives for our customers. At Lindt, we consider ourselves masters of all five senses and create products with everything from tactile elements and visually attractive packaging, right through to the aural pleasure of unwrapping a Lindt gift and the smell and taste of the chocolate. All of our products offer a special and unique experience to travellers across the world.”
