Royal Dragon Vodka is now available at Duty Zero by CDF stores in Hong Kong International Airport after securing listings for its Imperial Collection and miniature-sized Elite Flavoured Collection.
To celebrate the listing, Royal Dragon Vodka will launch a limited number of the Imperial Magnum 1.5-litre next month, a product currently offered exclusively in duty free at Hong Kong International Airport.
Lagardère Travel Retail Head of Liquor Category Management Scott Hamilton said: “We are very excited about introducing Royal Dragon Vodka to Hong Kong International Airport’s Duty Zero by CDF. We are striving to offer our customers a wider range of giftable white spirits and unique luxury items in the international liquor category.
“We are looking at a successful and fruitful partnership with the team behind Royal Dragon Vodka as early sales results are very encouraging for the business.”
Singapore-based Yam Seng Pte Ltd, a company owned by the Tuli family, is the appointed agent for the vodka brand in selected duty free markets globally.
Yam Seng Sales and Marketing Director Jesreen Sidhu commented:
“We are particularly excited about this listing as Hong Kong International Airport is a priority location for us. It boasts a diverse passenger profile, including a high proportion of luxury shoppers. Royal Dragon Vodka is being remarkably well-received in Asia and we believe the ultra-premium product range will be exactly the right fit for global travellers passing through Hong Kong International Airport.”
Original source - The Moodie Davitt Report