GERMANY. Lufthansa airline loyalty programme Miles & More has added a new element to its rewards process. Members are now able to earn one award mile per Euro spent at Hamburg Airport in all participating stores, restaurants, cafés and bars.
The initiative, under the slogan ‘Earn Miles until take off’, is effective in more than 20 retail locations at the airport. These include fashion brands such as Marc O’Polo, Wolford and Gant, as well as restaurants such as Gosch Sylt, Starbucks, Sashimi Sushi and Marché.
In a special launch promotion, from 1 September to 31 October 31 Miles & More accounts will be credited with five award miles for every one euro spent.
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