Helsinki gets first ever WHSmith store

News and book store WHSmith has just opened up four stores at Helsinki Airport (terminal one).

WHSmith international chairman Louis de Bourgoing said: “We are delighted to be bringing the WHSmith brand to Finland, building on the brand’s success in other countries in the Nordic region. The team has worked tirelessly to deliver the highest standards in design for these stores and is now focused on delivering an exceptional customer experience. We look forward to working closely with our franchise partner, SSP, and our landlord partner, FINAVIA, to deliver a compelling offer to Helsinki Airport’s passengers.”

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