Coty has launched two new Hugo Boss scents, male and female, in travel retail.

Hugo Boss the scent for her eau de toilette launched in travel retail Europe in May and will roll out to Asia and the Americas next month. The 30ml edt is priced at €43.20, the 50ml is €59 and the 100ml is €82.80.

The scent opens with pink pepper and green mandarin, the heart features freesia blossom and orange blossom and the dry down blends cocoa.

The clear fragrance bottle is finished with a polished rose gold cap and rose gold logo.

To celebrate the new Boss Parfums Soccer campaign, Coty has unveiled a limited-edition scent called Boss Bottled United. The fragrance is rolling out this month in Europe and will be available in Asia and the Americas from June. A 100ml size (€70) and travel retail-exclusive 200ml size (€100) are offered.

The fragrance includes South African Buchu, blood orange, spearmint, peppermint, vetiver and patchouli.

Boss Parfums’ 2018 Soccer campaign features footballers Julian Draxler, Philippe Coutinho, Harry Kane and Alvaro Morata. Terence Neale captured the visuals for the ad campaign which tells the story of “success, teamwork and dedication”.

Original source - The Moodie Davitt Report


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